Samantha R. Guild, J.D. received her Juris Doctor from McGeorge School of Law. She is the Director of Education, Public Policy, and Patient Services for AIM at Melanoma which is the largest international melanoma foundation globally engaged and locally invested in advancing the battle against melanoma through innovative research, legislative reform, education, and patient and caregiver support.
Ms. Guild is responsible for the development and implementation of AIM’s U.S. focused educational programs which include the AIM website, Patient Symposiums at major cancer centers throughout the country, social media channels, survivorship program, Melanoma Nurse Initiative (MNI) and general awareness campaigns. To assure that these programs are widely viewed in person and on-line, she engages with AIM’s public relations firm and other consultants on digital strategy, marketing efforts, improved website SEO, and media outreach.
She also oversees AIM’s legislative efforts. This effort includes protecting teens and the general public from the dangers of indoor tanning devices, which has led to multiple states enacting legislation prohibiting minors’ access to indoor tanning devices. On behalf of AIM, she also works on state and federal level legislation to support oral parity and biosimilar efforts.
Ms. Guild has been published in the American Journal of Public Health, Journal of Cancer Education, and Pediatric Dermatology. She has served as an Advocate Reviewer on the Cancer Prevention Research Institute of Texas panel and as a Consumer Reviewer on Congressionally Directed Medical Research Program panel.Leave a reply